WorldStar Winner: Jardim Botânico Gin

WINNERS 2022

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Jardim Botânico Gin

Company:

Smurfit Kappa do Brasil Indústria de Embalagens S.A

www.smurfitkappa.com/br

Country: Brazil

Category: E-Commerce

Because it is a sustainable packaging solution, made in corrugated cardboard, which combines unboxing experience, protection and a differentiated design, which presents the primary product as if it were a jewel in its packaging.In addition, the project also enabled national sales through e-commerce

The primary product used to suffer damage and even broke during transport, which caused damage to the customer and to the customer's brand. The sollution – was produced with an internal accessory that, while protecting the product, also leaves the bottle exposed as if it were a jewel.