All-IN-ONE TYPE MEN’S CUSHION FOUNDATION “VONIN FIGHTER CUSHION”

Category: 
Health & Personal Care
Company: 
LG HOUSEHOLD & HEALTH CARE, LTD.
Country: 
Korea (South)

"We found the need for a new product for men who feel the traditional makeup behavior burdensome and consider the cushion products to be women's exclusive items.
Combination of applicator and container enables “tap-on”, “fast and easy” makeup. It's a real men's make-up product with a simple and bold design."    

"Interest in men's make-up and grooming has increased, and social awareness of men's makeup has become more prominent.
Packaging for easier use improves accessibility for men, and even men who are not accustomed to make-up reduce the application steps that are quick and easy to use."